XChange After Dark
I developed XChange After Dark, alongside our VP of Sales and Global SVP and GM of Communities to offer a fresh solution to promote our XChange event while bringing in additional revenue and exciting our sales team.
I worked alongside the project manager to establish a process, created the content and selected and scheduled interviews with advisory board members, industry leaders and our sponsor. I also hosted the video series and collaborated with production teams onsite to deliver a finished product that pleased both internal and external stakeholders.